About us
More than 20 iconic bike brands

A global family of bike brands and mobility services
Our extensive portfolio boasts many iconic premium bicycle brands, including Gazelle, Cannondale, Kalkhoff, Schwinn, Caloi, Cervélo, Urban Arrow, FOCUS, Santa Cruz and Veloretti. Through these brands, we offer bikes for every market segment and every type of rider. While we operate primarily in Europe and the Americas, our brands are sold worldwide and assembled across our state-of-the-art global manufacturing network.
We also provide bicycle parts and accessories, alongside mobility solutions such as bike leasing and subscriptions for consumers, employers, and employees – many of which are delivered digitally.
Although our brands each maintain their own unique identity, we work together as one family with a clear goal: to keep people moving in an efficient and sustainable way.
Did you know that:
We have our own assembly factories in the Netherlands, Germany, the United States, Brazil, and Lithuania?
Through our leasing concepts, over 1 million employees at 100,000 different companies are already riding their dream bike?
Cyclists using our leasing concepts collectively save 162,000 tonnes of CO₂ per year, which is equal to the emissions of 10,000 households?
We sponsor world-class professional cycling through brands like Cannondale, Cervélo, and Lease a Bike, including Team Visma | Lease a Bike?

Part of Pon
Pon is a family-owned multinational headquartered in the Netherlands. Its 10,000 employees work across six continents and in 31 markets. With numerous strong brands and more than 80 companies, Pon is organized into five clusters: Pon.Bike, Luxury & Performance Cars NL & Asia, Luxury & Performance Cars North America, Automotive Wholesale and Automotive Retail.
Its mission is to keep people, cities, and industries moving in an efficient and sustainable way. As the biggest mobility group in the Netherlands, its bikes, cars and innovative mobility services support millions of people through bike leasing, shared scooters, mobility cards, shared cars and bike subscriptions.